“Colonna”. Manifesto
The necklace: horsehair and bone china porcelain
The packaging as a book
Page 14, chapter “The shape”
Page 15, chapter “The shape”
...Looking for an ethic of doing and thinking in contemporary society presupposes already the consciousness of our state of richness.
Starting from this point we define sustainability as the last expression of luxury.
Designing a jewel in the context of sustainability highlights, in its nonsense the challenge and the utopia of this idea.
The necklace represents our ancestral necessity to produce goods without a specific purpose, usage, goods with a more primal need.
A horse, belonging to the mammalian species, after five or six years of life is processed for meat and a lot of other products. A horse is a natural organism that is totally transformed, nothing is thrown away, and all the process seems to be perfect.
Is it beauty?
Is it horror?
Is it beautiful or horrible that the production of new goods for human beings an animal grows for five or six years, and consumes tonnes of natural resources?
Which is the most important necessity in life?
Should we use less material or simply use more of it, transform it, reveal its value..?
