We have grown accustomed to perceiving objects like invisible presences without history, information, manufacture and physical consistence.

Everything is designed to be easily accepted in our lives and at the same time easily destroyed.

In this context lightness seems to be the only one value.

Because we think objects deserve more we decided to give an ode to heaviness, an ode to the physical consistency of the things that surround us.

The identity of the objects has to be amplified instead of being simplified.

Moreover, we need to raise its existence by putting it on a pedestal, to notice it again, respect it and perceive its physical presence.

As physical icons, stone and connected materials like marble, concrete etc, represent both heaviness and eternity.

Therefore they are fit to testify of our purpose to lift up the value of simple objects.

The logo on the plinth refers to and highlights the manual action of creating the objects.

 

Set in concrete is actually shown at: